From counting hours.
To producing outcomes.
The first is a resource who bills $400 an hour and thinks they’re doing well. The second solves a million-dollar problem for $100,000, and whether that takes one week or six months is irrelevant. The problem is solved. The fee is based on the value of the outcome.
I've spent twenty-two years on the second side of that line, and helping other people get there.
WHO WE’VE WORKED WITH
Chief Executive Officers
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Chief Information Officers
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Chief Operating Officers
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Management Consultants
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Technical Staff
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Board Members
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Business Analysts
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Project Managers
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Founders
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Chief Executive Officers / Chief Information Officers / Chief Operating Officers / Management Consultants / Technical Staff / Board Members / Business Analysts / Project Managers / Founders /
The work.
Executive advisory
Some clients want a thinking partner — someone with no stake in the internal politics who will tell them what he actually thinks.
That means advice, not just questions. I've run a practice, priced the work, made the hiring decisions and lived with the wrong ones. When I say what I'd do, it comes from having done it rather than from a framework.
The work is grounded in the VIA Character Strengths framework and Self-Determination Theory. In practice it looks like a standing conversation about the decisions in front of you.
Building your own practice
If you've spent a career accumulating judgment and you're now working out how to sell it, the hard parts are rarely the ones you expected. What you're actually selling. What it's worth. How to say so to someone who has never met you. When to say no.
I've taken people through this for twenty-two years inside a firm with no institutional pipeline. They had to find the work, price it, contract it, deliver it, and keep the client — the same cycle whether or not there's a firm's name on the door.
About.
I'm Rob Berg. I've spent more than twenty years as a management consultant, most of it advising insurers on decisions that are expensive to get wrong — vendor selections, system replacements, the reorganizations that follow. I built a technology consulting practice at a firm that had none, and wrote the pricing, the contracts and the methods it still runs on.
I've written two books, and I work in current AI tooling daily rather than as a topic — building assessments, prototypes and internal systems that people actually use.
MS, Management & Leadership, WGU. Certified Executive Coach, Center for Executive Coaching. ACC, International Coaching Federation.
What clients say.
Rob is an enigma in the world of management consulting: brilliant mind, keen insight, authentic compassion, while delivering on strategic imperatives and coaching you to be your next best self.
Jeannine Lanoux, CEO and Founder
Working with Rob is a lesson in how to do things right. He is intelligent, caring and focused. His deep industry knowledge and moral compass rewards you with excellence on all levels.
Trevor Crow, Connecticut State Senate Candidate
Rob is a focused, insightful advisor with a keen business sense. His listening skills allow him to fully understand and ask probing questions that help solve your most pressing challenges.
Annette Roder-Zulawski, Principal and Board Advisor
Rob is a fantastic coach in all respects. His calm demeanor, his obvious interest in his client, and his consistent push to move me forward resulted in a fantastic outcome for me.
Christoph Fuchs, Chief Operating Officer
Let’s work together.
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